Waiting for a deal to close is the slowest way to find out if your LinkedIn Ads work
Demandsense shows which companies and people are engaging with your ads right now, connects that activity to open CRM deals, and gives you a signal early enough to act on.
See how it works on real accounts
30-day full access. No credit card required.
Used by 100+ B2B teams that don't want to wait months for attribution to catch up.
Low conversion volume makes attribution miss the real pipeline story
At 10–50 deals a year, there isn't enough data for an attribution model to find a reliable pattern. The numbers you can measure fast keep moving; the proof you actually trust shows up months later.
A handful of conversions can flip the story
At 20 conversions, one extra deal can rewrite your attribution report - even when nothing real changed.
Closed-won is solid proof, delivered too late
By the time a deal closes, the campaign's often off, the budget's moved, and the creative's already replaced.
You’re deciding today, regardless
What to scale, cut, or change gets decided long before enough deals close to prove what actually worked.
Demandsense gives you the earlier signal - showing which companies and people are engaging with your LinkedIn Ads, and putting that activity on the same CRM record as the opportunity.
See the buying signal that helps sales close faster
Demandsense connects LinkedIn engagement to real companies, people, and open CRM opportunities - so you see which accounts are showing interest, and which campaigns are behind it.
See which buyers are engaging before they even fill out a form
Go beyond clicks and conversions by seeing the companies and people already interacting with your campaigns.
- Identify companies engaging with your LinkedIn Ads
- See the people behind those accounts
- Connect engagement back to the campaign
- Spot account activity before they convert
See which accounts are already paying attention
Shift budget toward accounts showing interest
Use LinkedIn engagement and website activity to keep reaching the companies showing stronger signals while that interest is still fresh.
- Build audiences around identified companies
- Re-engage accounts interacting with your ads or website
- Weight budget toward stronger signals
- Act while intent is still high
Re-engage accounts showing interest right now
Know which campaigns are moving deals already in your pipeline
Your ad activity shows up on the deal itself, so you can see which campaigns are moving the deals you already have - and put more money behind them while they're still open.
- LinkedIn engagement connected to CRM opportunities
- See which campaigns touched accounts already in pipeline
- Follow activity straight into the deal record
- Get the signal months before closed-won does
See which accounts keep coming back
Hand sales the accounts your ads have already warmed up
Show sales which companies and people are engaging with your ads and visiting your website, so they can prioritize outreach before a form fill or deal exists.
- Surface accounts already familiar with your company
- See exactly which people engaged
- Give sales real context before outreach
- Prioritize outbound around genuine activity
Give sales warmer accounts to work with.
Attribution can stay empty while your best-fit accounts are already engaging
| Capability | Campaign Manager + Basic Closed-Won Tracking | Traditional Attribution Tools | DemandSense |
|---|---|---|---|
| See Who's Engaging | Clicks and conversions | Modelled conversion data | Companies + people behind engagement |
| Work With Low Volume | No modelling needed | Needs enough conversions to learn | Works before conversion happens |
| Know What's Working Early | Wait until deals close | Fast answer, less reliable at low volume | See ad + website signals before a deal even exists |
| Connect Ad + Website Signals | Separate reports | Usually conversion-led | Ad engagement + website visits on the same company |
| Act On What You Find | Usually months later | Optimize from modelled results | Re-engage accounts while interest is fresh |
| Help Sales Prioritize | Little signal before conversion | Limited pre-conversion context | Leads already warmed by your ads |
| What It Costs | No extra tool, but months of waiting | Around $750–$1,500+/month | Fixed $89–$149/month |
DemandSense shows which companies your ads are warming up, so marketing and sales can act on that sooner, focus on the right accounts and help active opportunities close faster.
See which accounts your LinkedIn Ads are warming - before closed-won tells you anything
Identify the companies and people engaging with your campaigns, connect them to active CRM opportunities, and act on the signal while interest is still fresh.
