WEBSITE VISITOR IDENTIFICATION

Turn Your Website Traffic
Into Campaign-Ready Audiences

DemandSense identifies who is visiting your site by company and name, scores their fit and engagement, and turns that into segmented, ready-to-use audiences for your campaigns.

Segment traffic by buying intent level
Build campaign audiences from ICP-fit accounts
Use high-intent for sales, others for nurture
Get A 30-Day Free Trial

Set up in 5 minutes to see your audiences and their buying intent.

GDPR Compliant
5-Min Setup
visitor_session_id: 8x92...
New Visit Detected
IP: 66.249.70.12 • San Francisco, CA
Company Matched
Stripe, Inc. • SaaS • 5000+ Employees
Profile Identified
High Intent Signal • 3rd Visit
Jason Squires

It reduced my cost per lead by 60% the second I turned it on! It’s literally been the difference between a campaign being incredibly successful, or burning a hole in my pocket.”

Jason Squires,Founder Of
ProjectScale

GDPR & CCPA Compliant

Designed to identify visitors without breaking privacy rules.

Instantly Identifies Visitors

Start seeing visitors and building intent-based audiences the same day.

LinkedIn
Google Ads

Ready-to-Run Audiences

Download audience lists and upload them to your ad platforms or CRM.

THE PROBLEM

It’s impossible to separate website buyers from browsers manually

You don’t know who’s visiting, can’t score intent or ICP fit, and end up grouping people by 30/60/90-day windows instead of by intent.

No clarity on who’s interested

Buyers and casual visitors look the same

No intent-based segmentation

High- and low-intent visitors end up together

No campaign-ready audiences

You can’t build segments around real interest

ANONYMOUS
Matching IP...
Stripe, Inc.
High Intent • Pricing Page
REVEALED
REAL-TIME BUYER IDENTIFICATION

We use the traffic you already have to build instantly usable audiences

WebID is the missing layer between raw traffic and a campaign-ready audience. Now you can see who’s on your site, how serious they are, and split visitors into segments you can actually use in campaigns right away.

60%

Match rate for US-based B2B traffic.

280M+

Professional profiles in our identity graph.

< 200ms

Real-time identification speed.

HOW IT WORKS

Here’s exactly how anonymous website traffic turns into campaign-ready audiences

IDENTIFY WHO'S ON YOUR WEBSITE

See which companies and people are visiting in real time

DemandSense turns anonymous visits into known accounts and people, so you can see who's on your site, what they're looking at, and how active they are.

  • Identify visitors by company and person, not just sessions
  • See which pages they view and how engaged they are
  • Spot real accounts before they ever convert

Sarah Jenkins

VP of Marketing TechFlow
Verified
sarah.j@techflow.io
+1 (555) 019-2834
San Francisco, CA
ICP Match Score
98/ 100
GET INTENT-BASED AUDIENCES

Split traffic into audiences you can instantly use in campaigns

Score accounts by intent signals and ICP fit, so you can separate serious buyers from casual traffic and build audiences based on intent priority.

  • HIGH INTENTSales-ready outreach list
  • MEDIUM INTENTNurture campaign audience
  • LOW INTENTAwareness campaign audience
Live Audience Sync
ACTIVE
ICP-Fit Retargeting
Updated 2m ago
Size
1.2k
High-Intent Visitors
Updated 2m ago
Size
1.2k
Pricing Page Viewers
Updated 2m ago
Size
1.2k
Fortune 500 Accounts
Updated 2m ago
Size
1.2k
Total Reach42.8k
Match Rate94%
Synced to LinkedIn
PROVE CAMPAIGNS IMPACT

See exactly what works once campaigns are up and running

Once campaigns are live, you see what works, what doesn't, and keep improving targeting, messaging, and ad spend.

Spot which accounts engage and move forward
Compare which audiences perform and which don't
Prove which campaigns actually influence buying decisions
Revenue Attribution
LIVE DATA
Exposed
1,250
Engaged
456
Clicks
212
Visits
145
Deals
89
Won
34
Influenced
$1.24M
Visitor Report Preview
Audience Report Preview

See what an audience report looks like

Get the exact output you'll receive from DemandSense: identified accounts, intent scores, and campaign-ready segments.

DEMAND SENSE VS WEBSITE VISITOR TOOLS

Most tools are great at identifying visitors, but they can't turn them into ready-to-use audiences

FeatureDemandSenseStandard AnalyticsOther Tools
Company Identification
Individual Identification
Real-Time Intent Scoring
Limited
CRM Integration (2-way)
Limited
Limited
Individual Contact Reveal
B2B Filter (ISP Removal)
Account Buying Stage
Limited
GDPR Compliant Tracking
USE CASES

Your raw traffic split into sales, nurture, and growth campaigns

For Sales Teams
  • Prioritize outreach based on real-time intent
  • See titles, seniority, and pages viewed
  • Reach out while they're still researching
  • Personalize based on what they actually viewed
New Hot Lead 🔥Just now

Microsoft just visited the Enterprise Pricing page.

Return Visitor Alert
VP of Engineering @ Stripe is back
High Intent
INTENT-BASED BUYER SCORING

Filter the intent level and build the audience you want to run campaigns on

DemandSense scores every visitor by fit (who they are) and intent (what they do), so you can choose exactly which level of intent to build audiences from and run the right campaign for each group.

Fit Scoring (Who they are)

Industry Match (SaaS)
Decision Maker (VP+)
Company Size (500+)

Engagement Scoring (What they do)

Visited Pricing Page
Downloaded E-book
Return Visitor (3+ sessions)
25Lead Score
Fit30/100
Engagement20/100
COLD LEAD
5-STEP SETUP

Go from fully anonymous traffic to campaign-ready audiences in under 5 min.

1

STEP 1

Add Tracking Script

Install a lightweight script in minutes. Works with GTM, WordPress, and any CMS.

2

STEP 2

Capture Visits

Start collecting real visits immediately. Bots and noise are filtered out.

3

STEP 3

Identify & Score

Match visits to companies and score them by intent and ICP fit.

4

STEP 4

Connect Your CRM

Sync high-intent accounts to Salesforce or HubSpot automatically.

5

STEP 5

See What Works

See which accounts engage, which audiences convert, and what drives results.

BUILT TO FIT YOUR WORKFLOWS

High-intent accounts show upwhere your team already works

Use our native integrations and real-time webhooks to pipe visitor data instantly into your existing stack.

config.json
WebID
Webhook
POST /api/v1/ingest HTTP/1.1
Host: api.your-warehouse.com
Content-Type: application/json

{
  "event": "visitor_identified",
  "timestamp": "2024-03-20T10:30:00Z",
  "visitor_id": "vid_89234",
  "company": {
    "name": "Acme Corp",
    "domain": "acme.com",
    "employees": 5000
  }
}
System Operational
Last sync: Just now
Transparent Credits

You’re only charged when we identify someone

1 CREDIT = 1 IDENTIFIED VISITOR

A credit is only used when we successfully identify a real person or a real company. If the visit stays anonymous, it costs nothing.

PERSON + COMPANY COUNTS AS 1 CREDIT

If we identify both the individual and the company they work for, it still counts as a single identification.

WE DON’T CHARGE FOR JUNK TRAFFIC

Traffic from ISPs, universities, and bots is automatically filtered out and never consumes credits.

GET A 30-DAY FREE TRIAL

Sign up and see your traffic turn into campaign-ready audiences in real time

See how DemandSense identifies companies and people, scores intent, and turns raw traffic into segmented audiences you can actually run campaigns on.

See who’s really visiting

Turn anonymous traffic into visible companies and people.

Segment by intent

Automatically split traffic into high, medium, and low intent audiences.

Use the audiences right away

Run campaigns, route to sales, or nurture, based on real intent.

Get A 30-Day Free Trial

Set up in 5 minutes

to see your audiences and their buying intent.

Common Questions

Frequently Asked Questions

Everything you need to know about tracking and identifying your B2B traffic.